We were saddened to read today that publisher F&W is shuttering four craft magazines including Modern Patchwork and Quilty. In the past few years, we’ve watched one quilting magazine after another close. It’s heartbreaking to see so many talented writers, photographers, art directors and staff lose their livelihoods. However, those who follow industry statistics know that quilting industry growth has remained statistically flat for the past few years. Fabric designers know that the notoriously long production schedules for traditional magazines mean that it’s extremely unlikely that by the time the magazine is printed that the fabrics shown will still be available. Many fabric lines have a life span of under a year and magazines book quilt features over a year in advance. Advertisers know that they must divide their ad budgets among a variety of sources that didn’t exist when most of these magazines began.
Although we are sad to lose beloved publications, we want to reassure our readers that Modern Quilts Illustrated and all of our other publications have very different business models and continue to enjoy robust sales. Modern Quilt Studio has a project in an upcoming issue of Modern Patchwork and we hope that the company’s plans to finish issues already in production before they cease includes the issue that will feature our quilt project. Either way, we have three publications already in the pipeline to share with you in the coming few months so stay tuned.